Barco takes first steps into SaaS-business model with education and A/V control offers

Kortrijk, Belgium, 6 February 2018 – Barco, a global innovator in engaging sight, sound and sharing solutions, announces the launch of its first SaaS (Software-as-a-Service) offers. Powered by its new Digital Engagement Platform, it is a new way for Barco to provide great value for the customer and enable bright outcomes.
  • Introduces subscription-based models for weConnect and Overture.
  • The Digital Engagement Platform provides a digital portal that allows partners and customers to manage their subscriptions more easily throughout the customer journey.
  • Partner-centric model.
  • In line with Barco’s goal of offering outcome-based solutions.
With this service, Barco leverages the power of digital approaches such as cloud technology and BYOD, offering customers the opportunity to benefit from flexible consumption. With the subscription-based model, customers only pay for the services they use, at a predictable cost. Barco partners also benefit from recurring revenue offers.

Exploring business potential with Overture and weConnect

Barco’s software-based A/V control solution (Overture) and collaborative learning solution (weConnect) are the first products that will be offered in a subscription-based business model via the Digital Engagement Platform. Overture provides centralized management, monitoring and A/V control for meeting rooms. For its part, weConnect enables BYOD content-sharing and video collaboration in classrooms. These new solutions serve small and large organizations, fitting in perfectly with the flexibility of the SaaS model. As an organization grows, new rooms can be easily introduced into the system. Local Barco Partners have a key role in these SaaS offers, and act as important customer contact points. 

Enabling optimal customer outcomes

“It is Barco’s ambition to perfectly serve our customers, ensuring that they benefit in full from their Barco solution”, says George Stromeyer, Senior VP and General Manager of Barco’s Enterprise Division. “This SaaS model gives them both the opportunity to switch from a CAPEX to an OPEX model, and to fine-tune their Barco solution – whether it is Overture or weConnect – according to their usage and needs. For Barco, this is a disruptive way to introduce services into established markets, offering great value to our customers and optimizing their user experience.”


In the first phase, starting in February 2018, weConnect and Overture will be available in a SaaS-model in the US and Western Europe. More regions will follow later this year.

About Barco
Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop sight, sound, and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2016, we realized sales of 1.102 billion euro. We have a team of 3,500 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents. 

For more information, visit us on www.barco.com, follow us on Twitter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), or like us on Facebook (Barco).

For more information, please contact

Stephanie Vlegels Stephanie Vlegels
Press & PR contact EMEA
Barco nv

Telephone +32 56 36 81 66
stephanie.vlegels@barco.com

Camille Burch PR Americas Camille Burch
Press & PR contact Americas
Barco nv

Telephone +1 470 484 0309
camille.burch@barco.com

Vickie Yueh Vickie Yueh
Press & PR contact APAC & GRC
Barco nv

Telephone +886 2 8771 0228
vickie.yueh@barco.com

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