Next to the overall ambient lighting conditions, also the positioning of the light sources is important. There is a big difference between LCD, RPC and LED video walls when it comes to reflections.
First of all, there are two dominant types of reflection: specular and diffuse (Lambertian). The first is the one we know from a mirror: the light comes in and is reflected for 100% into one direction. Diffuse reflection is exactly opposite: the light is reflected equally into ALL directions. A piece of white paper is an example of a diffuse reflector.
For video walls, reflection can be an important parameter, and can hinder the viewing experience of the operators. That’s why it needs the proper attention.
LCD video walls act most like a specular reflector. This means that a clever way of positioning the lamp points is needed. In most cases, this is not a big issue: just make sure the lamps are not directed towards the video wall, and most interference will be blocked. Direct view LED, on the other hand, acts like a diffuser. For these video walls, the rule is: the darker the room, the better the contrast.
RPCs act both a little like a diffuser and as a reflector, but the reflected amount of light is limited. This makes them a good solution for rooms with fixed lamp points and windows, where the lighting conditions cannot be adjusted to the video wall.